According to Wikipedia,

A Strategic Alliance is a formal relationship between two or more parties to pursue a set of agreed upon goals or to meet a critical business need while remaining independent organizations.

Partners may provide the strategic alliance with resources such as products, distribution channels, manufacturing capability, project funding, capital equipment, knowledge, expertise, or intellectual property. The alliance is a cooperation or collaboration which aims for a synergy where each partner hopes that the benefits from the alliance will be greater than those from individual efforts. The alliance often involves technology transfer (access to knowledge and expertise), economic specialization [1], shared expenses and shared risk.
http://en.wikipedia.org/wiki/Strategic_alliance
But what if a general manager in Brazil, hires a division manager in Seattle Washington?

Project management concepts and processes are being implemented in the strategic planning of service and operational processes. The technique involves re-engineering processes with new and innovative ideas and therefore more effective, productive, and efficient ways of doing business.

The purposeful choice to pursue creative thought as we seek greater understanding of ourselves, our associations, and our world is foundational to the development and ultimately, the establishment of our personal values and ethics. Judicious, strategic thought processes enable individuals to realize the qualities within themselves as well as areas that need eradication or improvement.

To manage effectively across the organization, acute awareness regarding the interdependency of departments, partnerships, culture, and subcultures is critical. Amplified global competition, rapidly developing advancements in technology, and the fluctuations of customer demand have produced shorter product life cycles, thus creating the need for faster product development.

The purpose of this article is to offer insight to Project Managers as to how to develop a Communications Plan. In order to achieve this learning, this Communication Plan is established to monitor the launching of a fictional, locally owned and operated Weight Loss Center headquartered in the Denver Technological Center (DTC) area of Centennial, Colorado.

It will begin with an overview and analysis of the DTC project, including the ingredients for project success. It will provide suggestions for a forecast of the time required to complete the project. It will conclude with the project closure process.